Rising Consumer Interest in Pet Adoption and Rising Needs for Pets Among the Elderly Drive the U.S. Pet Food Market

“US Pet Food Market”

Consumers are increasingly putting more effort into the health and well-being of their pets, which has easily contributed to the growth of the market

the US pet food market increased at a significant rate during the period 2016-2020 due to the upsurge in the adoption of pets among the population which gave rise to the demand for pet food. Pet food is a type of food that helps animals get the right diet, energy, and nutrition. Dry, moist (canned or moist), semi-moist, treats (or snacks), and raw/frozen/refrigerated foods are the many types of pet foods. The majority of pet foods are “complete and balanced,” meaning each serving provides all of the essentials. As a result, pet food recipes are meticulously crafted by veterinary scientists and pet nutrition experts. Proteins, fats, carbohydrates, vitamins, minerals and independent amino acids are the four main categories of nutrition. Quality pet food manufacturers care about their reputation as well as meeting the needs and concerns of the people who purchase their products. The pet food industry is continually developing to stay ahead of consumer demands. Pet food sales increased 9.7% in 2020 according to the American Pet Products Association. Pet owners launched packaged pet foods during the pandemic, which led to increased sales for a short time.

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According to the American Pet Products Association (APPA), total pet food sales in the United States will reach $100 billion by 2020. Pet food adoption is on the rise as people are increasingly concerned about the health of their animals. Pet food provides animals with adequate nutrition and energy, helping them live long and healthy lives. As a result, in trying to improve the health of their pets, consumers attempt to train them to eat pet food.

US pet food market growth factors

Consumers are increasingly putting more effort into the health and well-being of their pets, which has easily contributed to the growth of the market

Recently, consumers have become concerned about the health of their pets, which has led to the adoption of pet foods. Additionally, pet adoption is on the rise among consumers as pets are considered family members by many people and help them pass their time happily. The transition from pet ownership to pet parenting has been a huge and defining event in the pet food industry. The increased relationship between pet owners and their pets influences consumers’ willingness to pay more for pet food. Consumers are increasingly concerned about the health of their pets and are buying nutrient-dense foods to support them. In addition to traditional pet food products, pet owners frequently seek pet consumables that are locally created, natural, or have specific health benefits.

Rising number of pet health issues has created a demand for pet food which is further expected to drive the market growth

Recently, animals suffer from obesity, emaciation, rickets, allergies and fur loss. These diseases are usually induced by the quantity or quality of the food provided. In the United States, 52.6% of dogs and 57.6% of cats are overweight or obese, which raises people’s awareness to take care of their pets and thus increases pet food sales. Due to malnutrition in pets, their lifespan decreases, people worry and provide nutritious food as much as possible. For these reasons, the demand for pet food has skyrocketed in the historical period 2016-2020.

R&D investment:

In April 2021, Mars Petcare launched dog food, KARMA™ Vegan Formulas, which includes white fish and chicken, whole-grain sorghum and brewer’s rice before animal-based protein was on the menu. product labels.

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Key players in this market include

Major companies in the US pet food market include Mars Petcare, Nestle, JM Smucker, Hill’s Pet Nutrition, Diamond Pet Foods, Blue Buffalo, United Pet Group, Scrout & Zoe’s, Well Pet, and Merrick Pet care, among others.

Over the years, the major players in the market have focused on different types of pet food that are beneficial to the health of the animal. Bringing new companies to market, adequate funding, and government-backed policies contribute to innovation in pet food products. The continuous developments in the US pet food market are the major factors that will drive the US pet food market during the period 2016-2020.

Relevant titles

pet food packaging market

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